Cubs gear is on pace to do $30 million in online retail sales alone in the first 24 hours, which would be roughly eight times what fans spent on those official site for gear of last year's Kansas City Royals championship team. Factoring in sales from the local market, sources say the Cubs' first 24 hours of sales should approach $70 million in retail sales, which would make it the hottest postgame championship market of all time.
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